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By Ben Stacey VFP Brand Leader, TruGreen Professional Lawn Care UK TruGreen’s story began in 1973. For over fifty years, the brand has stood for quality, reliability, and genuine customer care. It has helped homeowners across the world achieve healthier lawns and build stronger connections with their outdoor spaces. Now, our next chapter begins — […]
By Ben Stacey VFP Brand Leader, TruGreen Professional Lawn Care UK A proven brand. A growing market. And a new model built for modern franchise success. Across the UK, there are more than 23 million lawns. Yet professional lawn care still serves only a small share of them. That gap represents huge potential — for […]
By Ben Stacey VFP Brand Leader, TruGreen Professional Lawn Care UK There’s something unique about being a lawn care franchisee. You build genuine relationships with local customers, see your results grow in real time, and take pride in work that makes a visible difference. One of the best parts of this industry is its simplicity. […]
By Ben Stacey VFP Brand Leader, TruGreen Professional Lawn Care UK Integrity is one of those words that’s easy to say, but far harder to live by. It’s often used as a slogan or statement of intent, but absolute integrity only shows when no one’s watching. Over the years, I’ve learned that integrity isn’t just […]
By Ben Stacey VFP Brand Leader, TruGreen Professional Lawn Care UK When I took on the role of leading TruGreen UK, my goal was clear. Make franchise ownership easier, smarter, and more profitable. We didn’t just refresh a brand; we transformed it. We rebuilt the model from the ground up. The first step was simple […]
By Ben Stacey VFP Brand Leader, TruGreen Professional Lawn Care UK After 20 years of building and growing businesses, including one of the UK’s largest lawn care territories, I decided it was time for a new challenge. Earlier this year, I took on the role of Brand Leader for TruGreen Professional Lawn Care UK — […]
Established lawn care business for sale, covering areas of Northumberland & Carlisle A fantastic opportunity has arisen for a budding entrepreneur, looking to operate their own lawn care business. TruGreen Northumberland & Carlisle has been an established business for over 18 years, and provides lawn care treatments as part of a lawn care programme, or […]
The owner of TruGreen Gloucestershire, Mike Simmonds is celebrating after winning the coveted Franchisee of the Year Award at ServiceMaster Live! Held in May, ServiceMaster Live! Was the culmination of two years of planning on behalf of the ServiceMaster team after COVID regulations meant that the event was postponed for two consecutive years. But, with […]
Now is the most profitable time to own a lawn care business for several reasons. For starters, it is the optimal time for many of our lawn care processes like aeration and scarification, which are best carried out when the ground is warmer and dryer. The start of Spring also means more people start thinking […]
Happy Valentine’s Day from TruGreen! In keeping with the theme of the day, we’re sharing the love. We asked the franchise owners within our national network to share what it is that they love about franchising, and owning a TruGreen business. Whether it’s being a part of an established network of friendly franchisees, or working […]
As we head into February and closer to TruGreen’s ‘Golden Quarter’, here are all of the things to love about starting a TruGreen business now. Spring is approaching, and whilst there is no bad time to purchase a TruGreen franchise, this is an excellent time to start thinking about growing with a new business. At […]
A fantastic opportunity has arisen for a budding entrepreneur, looking to set up their own lawn care business. TruGreen Winchester and Salisbury have been established businesses for over 7 years and provide lawn care treatments as part of a lawn care programme or as one-off lawn treatments to customers in and around the territory area. […]
Ready to make a change this New Year? Why not join a leading UK franchise with TruGreen? Happy New Year from all of us at TruGreen! With 2022 here, many will be looking ahead and as a result, you may be thinking about making some changes in your life and career. If this sounds like […]
TruGreen has achieved the ranking of #70 in this year’s Elite Franchise Top 100 listing With the franchise industry now employing over 700’000 people across the UK and continuing to cultivate much economic growth, the Elite Franchise Top 100 (or EF100) serves as an annual recognition of the industry’s finest. With the awards now entering […]
We know how important it is to grow the national brand of TruGreen. That’s why every business within our TruGreen franchise network has AT LEAST one branded vehicle. We make it possible by including a branded vehicle wrap as part of your franchise fee. But why do we do this? We know how beneficial branded […]
It’s a common misconception that a TruGreen franchise is just a Spring – Autumn business. Although it can be, most of our TruGreen franchisees continue to service their customers all year round. Lawn care should take place all year round, yes it may be quieter, as some customers may choose to have their services during […]
Much of the time of your TruGreen day will be spent outdoors treating lawns, but you will need admin days to catch up on the business and marketing side of things. But how do you make this time effective when you do it from home? Here are 5 tips on how to run a business […]
Much of the TruGreen model is based on not only attracting, but retaining customers. But why is it important to retain customers? That’s because the lifetime value of a customer is greater in a TruGreen business because of regular recurring income. It is very much a numbers game of attracting and servicing more clients each […]
Marketing is an essential business tool to help you to create, build and maintain a relationship with your customers. For that reason, marketing takes an important spot on our initial training academy and is also supported throughout your whole business journey with us. Marketing support has always been offered through our marketing team and via […]
At TruGreen Franchise, marketing is extremely important to us. In particular, digital and social media marketing. We are committed to growing the brand so that our franchise owners and end-customers can reap the benefits of us doing so. One of our recent projects was to work closely with a willing business owner, to produce a […]
ServiceMaster Limited
ServiceMaster House
The Whittle Estate
Cambridge Road
Whetstone
Leicester LE8 6LH
For further enquiries:
0116 275 9005
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