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Lawn Care Marketing

The central marketing team is available for practical advice and makes a number of central initiatives available to business owners with active encouragement to get on board. Central lawn care marketing initiatives are routinely initiated with regular programmes that business owners can opt into throughout the year. A customised 6 month lawn care marketing plan is made available to all business owners with hints and tips throughout the year on recommended lawn care marketing activities.

Central Agencies
We retain a central print management agency to maintain brand consistency with online access for easy ordering of brochures, leaflets and a host of other lawn care marketing material. We also make digital expertise available by way of online advertising and each franchisee has access to their own dedicated area on the central website that they can personalise and make their own. If you’re not a digital expert, that’s what the central Marketing Team is for and is one of the key benefits of buying a franchise business as opposed to setting up in business on your own.

Events
In order to promote the services of our franchisees to major customer groups, we support franchisees around the country when they exhibit at various shows. Inevitably our franchisees benefit from business generated by these activities. Material and other lawn care marketing collateral is available to business owners to assist them in their local activities.

Promotion
TruGreen is a member of the ServiceMaster Family of Brands which includes ServiceMaster Clean, ServiceMaster Restore, Merry Maids, Rosemary Bookkeeping and Furniture Medic. Family of Brands marketing materials provide additional exposure for your growing business. We encourage business owners to meet with their neighbouring businesses to develop relationships that are beneficial and result in referred business for each other.

We also have tie-ins with many national companies and benefit from this lead generation across the industry.

When you purchase a TruGreen lawncare franchise, a Marketing Launch is included within your Starter Package. This includes a focused, targeted leaflet drop to households within your territory and an online advertising programme to help you on your way to gaining new customers. We also offer an Enhanced Marketing Starter Package which includes additional lawn care marketing launch activities to get you well on your way to winning your first customers – just ask for more details.

Products and Equipment

For details on how you can become part of the TruGreen family, fill in the form on our ‘Contact Us‘ page and well organise the rest.

  • TruGreen Support Team
  • Franchise Training
  • Franchise Network Support
  • Lawn Care Marketing
  • Products and Equipment
  • Brand Management System

Start your future today

Call 0116 275 9005

LATEST TRUGREEN NEWS

  • Age is nothing but a number20/01/2021 - 9:00 am
  • Timescales to buy13/01/2021 - 9:00 am
  • 2021 – What does it look like for TruGreen?06/01/2021 - 9:00 am
  • TruGreen – 2020 in review30/12/2020 - 9:00 am
  • An all-year-round opportunity23/12/2020 - 9:00 am

RESALE OPPORTUNITIES

  • Established Lawn Care Franchise in East Herts & North Essex For Sale10/06/2019 - 2:48 pm
  • Established lawn care business for sale in South Lincolnshire09/01/2017 - 1:49 pm
  • TG South OxfordshireEstablished lawn care business for sale in South Oxfordshire15/12/2016 - 10:15 am
  • TG Berkshire SouthEstablished lawn care business for sale in Berkshire South07/12/2016 - 2:08 pm

OUR FAMILY OF BRANDS

ServiceMaster Clean
ServiceMaster Restore
TruGreen
Merry Maids
Furniture Medic
Rosemary Bookkeeping

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GETTING IN TOUCH

ServiceMaster Limited
ServiceMaster House
Tigers Road
Wigston
Leicester LE18 4WS

For further enquiries:
0116 275 9005

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